Nasser Al Khori, Executive Director of the global foundation Generation Amazing (GA), joined the WeTrade Advisory Board as a Non-Executive Director on 1 June 2025.
Nasser brings extensive international experience in corporate governance, social impact, and strategic leadership. He held senior leadership roles within the Supreme Committee for Delivery & Legacy, the Government of Qatar’s entity responsible for delivering the FIFA World Cup Qatar 2022™, where he contributed to the tournament’s strategic delivery and long-term legacy framework. The GA Foundation he leads serves as the Supreme Committee’s flagship human and social legacy initiative, advancing sport-based social development initiatives in partnership with international stakeholders.
He is also Co-Founder & Chief Executive Officer of Hadaf Global, an international platform advancing sport as a driver of diplomacy, policy innovation, and sustainable development. Through Hadaf Global, he works with cross-sector stakeholders to develop scalable, trust-based initiatives linking sport, governance, and international cooperation.
Previously, Nasser held senior positions at Qatar Foundation and served in advisory and governance roles in projects associated with the United Nations and UNESCO. He holds an MBA in Educational Leadership from the UCL Institute of Education and a Bachelor of Science degree from Carnegie Mellon University.
Nasser’s professional journey has centred on a single idea: how institutional development and cross-sector collaboration can transform sport, culture, and public values into sustainable social impact.
WeTrade has long upheld this philosophy. In addition to strengthening compliance and transparency standards, the company promotes connections between sport, culture, philanthropy, and global communities through strategic collaborations with leading international organisations, including Paris Saint-Germain, UNICEF, and Phantom Global Racing. WeTrade believes that trust and fair competition form a shared language that transcends industries and borders.
At the time of his appointment, Nasser said: “Global financial markets are placing higher demands on trust, governance, and transparency. I am honoured to join the WeTrade Advisory Board and contribute to the company’s long-term strategic development and international expansion.”
Founded in 2015, WeTrade places trust, transparency, and institutional governance at the core of its long-term development. Nasser’s appointment reinforces WeTrade’s governance framework while supporting its long-term global development strategy. With his international perspective and cross-cultural experience, he will support the company’s expanding global footprint while helping to establish higher standards for sustainable, trust-driven growth.
With Nasser’s guidance, WeTrade will continue to build trust, connection, and understanding across cultures on the global stage where finance, sport, and culture intersect.








